Innovative blend for skin hydration

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    Mizup® is an innovative food ingredient premix formulated by Avida Health for improving skin hydration and reducing wrinkle formation.


    What’s inside?

    Marine proteoglycan (from salmon nasal cartilage) is a key component of Mizup®. It is a unique type of glycoproteins that has long, linear chains of carbohydrates such as chondroitin sulfate bound to its core protein. It also forms large complexes with hyaluronic acid and collagen, contributing to the structural integrity of connective tissues such as skin and cartilage. Such complexes help improve the versatility and hydration of the tissue.

    γ-Aminobutyric acid (GABA) helps promote the synthesis of hyaluronic acid, improve health of dermal fibroblasts and can significantly improve skin elasticity.

    Kiwi seed extract is rich in polyphenols such as quercetin and kaempferol 3-O-rhamnoside, which can help reduce wrinkle formation.


    Functions of Mizup®

    • Improves skin hydration
    • Improves skin firmness and reduces wrinkles
    • Promotes skin cell repair


    A patent has been filed for application with CNIPA for Mizup™ as a moisturizing complex (Application number: 202011284308.5).

    Research data suggests that Mizup™ has superior hydrating properties as compared to single proteoglycan ingredient at equivalent dosage.




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